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Direct Ads, CPM, CPC and CPA - you choose?

If you visit the website or blog, make sure you've seen so many kinds of ads to appear. Have you ever wondered, "That's what kind of ads they make money from it and how."

In fact, the system of online advertising and there are many ways to show they are very different. But overall achievements also include them in Category: Direct Ads, CPM, CPC, CPA.

Selection system which ads and make money from how it is each person's own choice. But that option is appropriate then is what we need to discuss.

In this article, trangtriblog will be with you to understand and analyze the type of ad should be selected to best suit your blog.

Ads Direct
Unlike all other forms of rest, this is a form of direct advertising sales. Bloggers and advertisers will contact each other, agree on price and payment method.

Pros: advertisers are entitled to choose which sites you like to place ads, and bloggers as well just put the ads they want. This type of advertising enables advertisers to spend less costs and bloggers earn more money because they do not have to pay an intermediary fee - that is the advertising system.
Cons: not always advertisers and bloggers have come together. Is simply not all of us know each other. Therefore, if your blog is not a popular blog and not many people know about the opportunity to sell this type of advertising is not much.
This type of advertising that bloggers are very difficult to sell because not always the needs of advertisers and content on your blog is in line with each other. Therefore, if a proposal is certain to place ads on your blog then you go to take full advantage of this opportunity.

CPM
CPM stands for Cost Per Million phrase or Cost Per Thousand Impression. This is paid advertising by the number of impressions. Your Blog More and more people see and how many pages they viewed more and more the more you are paid more money. Your job is just to place ads on blogs, attract more viewers and make money without having to worry about anything else.

Pros: this kind of advertising simple, easy to use and easy to make money because you do nothing other than to place ads on our blogs to display. The remaining tasks such as searching for advertisers, revenue statistics, payment, ... are due to the advertising system. This type of ad can be placed virtually on any type of blog. Therefore, whatever your blog is what the subject, the text on the back, you can use CPM ads to make money. If your blog has many viewers, this is a very appropriate and advertising revenue is very stable.
Cons: It's a form of payment by the number of impressions, so if your blog is less considered and the number of people view your page no more, you will not earn much from it. In addition, some systems also require advertisements per day or per month, you must have a minimum of how many or how much access the new page view is acceptable for you to participate. So, if you have less access then you do not always participate in the form of advertising.

CPC
CPC (Cost Per Click) or PPC (Pay Per Click) advertising system is the pay for each click on ads. Your job now is not simply placing ads, waiting for it to show to earn more money as CPM, but you have to put effort to optimize it so that your readers click on the new money. To the reader clicks on an ad is not an easy task. You need to have relevant content for ads, should have the ad placement, colors, sizes appropriate for it to be a lot of clicking. You will have to spend much more time and effort if you want to make money from CPC.

Pros: easy to join. Almost ad systems do not require your traffic level. Whether a new site or have long-established, you can participate in this advertising system. Meanwhile, your income does not depend on the number of people watching again, but it will depend on the number of clicks. Your blog may have fewer viewers than the other blog, but you optimize ads for readers to click more then your income will be higher. Because it requires you to spend more work, it also helps you earn more money.
Cons: have money to have a new click. You can only optimize content as well as advertising, but how much money you earn, you can not decide. The reader will decide how much money you earn. You totally depends on the reader may say so this is a form of advertising does not provide a stable income, such as CPM.

CPA
CPA (Cost per Action), also known with other names such as CPL (Cost Per Lead) and CPS (Cost per Sales). This is the type of ads have the highest requirements in the form above, but in return you earn the most money if done well. As its name suggests, Cost per Action, not only to display advertising as CPM, not only is there money click CPC, CPA, which requires users to click on ads and perform one or a sequence of actions next click, then we have money. These actions will be specified by the advertiser. The easiest is to register a member, sign up to receive email introducing products or services that participants answered the survey, to try and give opinions on a new product, etc.. to the highest level that users spend money to buy a product or service that offers advertisers do you make money. At this time, as you can see a sales agent or introducing products for advertisers.

Pros: Earn the most money. Do they have the highest requirements, so the amount you earn from them will also be best if you perform well. CPA also did not request your blog more viewers or not, we can not depend on users to click more or less, but they depend on a final act of the reader. Others may have more viewers than you, their readers click on ads more than you, but read on their blogs do not implement the "Action" that advertisers eventually require as much as people read the blog you do, you will still earn more money than them.
Cons: Difficult to make the most money. The reader does not also accept the implementation of actions that advertisers demand. Maybe they just click on the ads if found useful, they also read, otherwise they will not even care what it is. The most difficult thing is that you have read how to accept the implementation of actions that advertisers demand. This is not easy if they have to pocket out.

After you know the forms of ads above, you will choose for your blog?

It is difficult to answer with certainty is that you will choose which type of ad because it depends on the subject you write, the amount of readers you have and every given time period.

But according trangtriblog, should combine all the above types of ads to maximize revenue for your blog. Each form has advantages and disadvantages, so if they are combined together they complement each other will help you optimize your income. However, the priority for most kind and focuses on developing the form it was a job to do. In other words, in business, people call it focus on developing a comparative advantage.

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